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White Papers

• Incentives and Recognition Programs

  Capture attention and sustain critical momentum in highly competitive environments.

  Channel partners and their representatives wield huge...

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• Cooperative Marketing Best Practices

  New media, ROI pressures and heightened customer demands have helped drive the transformation of today's co-op marketing programs. This...

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• Automating Your Outreach

  This Executive White Paper, sponsored by Pitney Bowes Marketing Solutions, a provider of web-based marketing automation solutions, examines...

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• 7 Myths of Sales Incentive Programs

  We break down the 7 myths of sales incentive programs, giving you insight into how to improve the way you go to market, incentivize, and...

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